LAW FIRM INDUSTRY
Stand Out From the Rest
BEAT THE BOTTOM LINE
Take Back Market Share
Without a legal marketing plan, you’re putting the future of your practice at risk. And yet, only 46% of law practices have a marketing budget across big, small, and solo law firms.
Every year, the legal marketing world gets more and more competitive. As Internet usage continues to grow, so too are the number of law firms fighting for that online business.
If you want to successfully compete in the digital age, you need a smart plan for lead generation that works better than everything you’ve tried before.
SOAR Media is a full-service digital marketing agency specializing in end-to-end legal marketing services, ABA-compliant solutions, and most importantly, RESULTS. We pride ourselves on being a sensible, no-nonsense partner for law firms that are serious about differentiating their practice from their competitors online.
We use our proven marketing strategies to craft a customized approach to your law firm’s location and clientele, beating the competition with smarter strategies and taking back market share.
Plus, what if we told you the secret isn’t about outspending but outsmarting – working smarter with the budget you have? To compete on ad spend alone is a slippery slope to continuously increasing costs and that doesn’t guarantee generating any better results. Don’t fall into this trap.
We at SOAR are great at what we do, and clients who have tried other marketing companies will tell you the same. Get more signed cases for your law firm with smarter legal marketing!
SERVICES
Our Services
SOAR Media brings together great people, the most intuitive technology, and a data-driven, scientific approach to optimizing marketing solutions for organizations across the country. Simply put, we eliminate the subjectivity of the marketing process by optimizing our results every day and providing our clients with a strong return on their investments.
BRANDING & DESIGN
- Brand Development & Rebranding
- Logo & ID Systems
- Brand Style Guides
- Messaging
- Collateral, Print & Packaging
- Iconography
CONTENT
- Script Development
- Copywriting
- Storyboarding
- Illustration
- Motion Graphics
- Explainer Videos
- Live-action Production
- Post Production & VFX
DIGITAL
- Website Design & Development
- UX/UI
- Wireframing
- Prototypes
- Content Management Systems
- Online Targeting
EVENTS
- End-to-End Project Management
- Event Operations
- Event Registration
- Membership & Loyalty Programs
- Public Relations
- Sponsorship Outreach & Fundraising
- Vendor Research & Vetting
MEDIA
- National Television
- National Radio
- Outdoor Billboards
- Newspaper: Daily & Local
- Social Media Management
- Direct Mail
- Printing: Off-set & Digital
STRATEGY
- Strategy
- Discovery & Research
- User Experience
- Brand Strategy & Architecture
- Positioning
- Content Strategy
- Marketing Campaigns
Firms We've Worked With
While the majority of our clients are real estate, title, and family law firms, we also have extensive experience working with criminal, bankruptcy, immigration, business, estate planning, and other consumer-focused areas of law.
Firms We've Worked With
WHAT OUR CLIENT SAYS
Excellent
Highly Recommend
Extraordinary
Instrumental Partner
Chris Lawton, SOAR's web development expert, brings over 39 years of experience in information technology. Chris served as the architect and director of IT and Enterprise Architecture for a US company in the US and Europe, where he was responsible for business systems across the continent. He led the team in implementing innovative solutions that streamlined business processes and improved efficiency. Additionally, Chris worked at Coca-Cola in Atlanta, where he was the architect developing and implementing strategies that enhanced website performance and ensured optimal user experience for 650 global websites and their infrastructure.
SOAR got its start with its Aussie founder, Olivia Malifa. Olivia has over 18 years of experience in the marketing industry. She has worked in all capacities and from all angles, serving as a marketing manager in both corporate and private businesses for over a decade before starting her own successful consultancy firm. Through her work in agency, Olivia discovered her true passion for combining creativity and strategy to serve a diverse range of clients across multiple industries.
SOAR's co-founder and COO, Anthony 'Anton' Forbes-Roberts is an executive, advisor and investor with over twenty-five years of leadership in Fortune 500 companies, entrepreneurial ventures, and nonprofits. His marketing experience includes leadership positions at Ogilvy Worldwide and Carlson Companies, in a career where he has designed, built, and/or sold programs driving over $500M in annual revenue. Anton's expertise in strategy & operations helps SOAR Media build, support and optimize its unique 'one stop' marketing services model on behalf of its clients.
Andrew Armanasco is a key member of the SOAR team, specializing in new business development, account management, and relationship management. Andrew holds a degree in Business from Tulsa University and has been in the industry for several years. He has worked throughout the Americas and the European Union, helping businesses with community development, land acquisition, manufacturing, expansion, sales, and distribution.
Behind every successful brand is one fundamental element: engaging experiences. As an Atlanta-native, Brand Marketing Strategist (Senior Account Manager), Kate Kisner has 13+ years of developing world-class events, acquisitions, brand concepts, and launches. Adept at developing methods to enhance visibility and market share by turning followers into clients, out-earning competitors, and increasing profit margins with forward-thinking, holistic brand experiences.
Moriah Deal is SOAR’s account manager with an impressive background in all areas of Public Relations and Marketing. She earned her Bachelor's degree in Science from Kennesaw State University, with a minor in Marketing. Since then, she has brought her skills to many industries. Moriah has written Healthcare PR copy with WellStar and the Georgia Pharmacy Association, done digital marketing for a carpet manufacturer that targeted Commercial Event and Hospitality spaces, facilitated social media marketing for a non-profit, and worked in graphic design and event management for a plumbing marketing department.
Delfina Booth is an interdisciplinary professional who excels in writing, marketing, and social media. She received her Bachelor's in Literature, Media, and Communication and Master's in Global Media and Communications from the Georgia Institute of Technology. Delfina is always creating; her academic background includes building two fantasy computer games, directing three short films, and studying abroad in Mexico City twice.
Logan Wilson brings a wealth of marketing expertise to SOAR Media, where he excels in crafting impactful strategies and innovative campaigns. As the Marketing Coordinator for the Seattle Seawolves, Logan handles social media, advertising, promotional design, sponsorships, and data analysis to drive marketing success. Combining his marketing skills with a deep passion for sports, fueled by his sister’s rugby career, Logan thrives on the excitement of game days and engaging fans. His dedication to excellence in every project reflects his commitment to both the sport and his role.
Jamie is our senior account manager, with a master’s degree and over 15 years of experience across a number of industries. She excels at guiding clients to success, having overseen accounts for major brands like Nike, Adidas, Starbucks, and Tommy Hilfiger. Originally from Texas, Jamie has lived in California and D.C., and now resides in Washington. In her free time, she enjoys family activities, traveling, outdoor running, yoga, and kayaking.
Pago brings over two years of freelance experience in video and photo editing. In his role, he takes pride in bringing imagination to life by creating and refining compelling visuals to match our clients' needs. When not working, he enjoys quality time with his wife, their dog, and a good night's sleep.
Chance Wenglewski is a graphic designer and illustrator with five years of experience under his belt. He loves contributing to the creative process of using his art to take that project to the next level and leave an impact. In his free time, Chance stays active with regular visits to the gym, training for rugby season, and exploring his passion for tattooing.
Lain is a creative force at SOAR Media, with proven success in marketing teams. She has developed a flair for creating visually compelling narratives and building cohesive brand identities. With her expertise in graphic design, multimedia, and brand identity development, Lain creates unique, memorable brand experiences that capture audiences' hearts and catapult client success.
Amanda Lako is SOAR’s marketing intern with a passion for creativity and marketing. In December 2024, she graduates with a Bachelor's degree in Marketing and a concentration in Data Analytics. Amanda merges her energy for marketing and her analytical skills to bring fresh perspectives to the team and new ideas to the table. In her free time, she loves to read, travel, and try new restaurants!
Our newest intern is a passionate, smart, hard working professional looking to start her career as an entry-level marketer for a high-performance organization with opportunity for growth. Zoe Franklin is currently pursuing a BBA in International Business and Marketing with a Minor in Japanese Language and Literature at the University of Georgia’s Terry College of Business. Set to graduate in Spring 2025, Zoe is excited to enter the world of business and showcase what she has to offer.