SOAR INTO 2024 EVENT
OVERVIEW
The Event
Don’t set yourself up for failure by neglecting to plan – make 2024 your year of success! SOAR Media proudly hosted the inaugural ‘SOAR Into 2024: Your Blueprint for Success’ event in Atlanta, GA, which took place on January 18, 2024.
Professionals from across the Atlanta-metroplex gathered for an unforgettable afternoon filled with valuable networking opportunities, inspiring sessions led by industry trailblazers, renowned celebrity trainers, and bestselling authors. All of this was complemented by delectable food and beverages. Attendees left the event with actionable insights and strategies that turbocharged their careers and personal lives, ensuring they reached their goals in the new year!
BIOGRAPHIES
The Speakers
Meet the speakers who made SOAR Into 2024: Your Blueprint for Success the great success it was by generously sharing their time and expertise.
Ariele Keller
Personal Trainer & Behavioral Change Specialist
Ariele Keller is a NASM Certified Personal Trainer and Behavioral...
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Crystal Khalil
Co-CEO
Crystal Khalil is an accomplished entrepreneur and coach dedicated...
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Dr. Nicole LaBeach
Co-CEO
Dr. Nicole LaBeach is a distinguished entrepreneur, master coach...
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Olivia Malifa
Managing Director
The story of SOAR Media starts with our Aussie founder, Olivia Malifa. Olivia has been in the marketing...
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Rick Hale
Author
Rick Hale's journey in life has been marked by a profound transformation from pursuing...
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Timothy Dance
Managing Director & Head Chef
Meet Timothy Dance, a contemporary Renaissance figure whose dynamic...
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ABOUT
The Sessions
Take a look at the engaging sessions that offered actionable insights and strategies for success in the new year.
Embracing the YUMMY Journey: From 'Doing' to 'Being'
Crystal Khalil and Dr. Nicole LaBeach, Co-CEOs of Volition Enterprises, unveiled the exclusive YUMMY Method - Your Ultimate Most Meaningful Yet. This transformative method guides you towards a more purposeful and satisfying life by embracing the core principles of Liberation, Activation, and Acceleration.
Impact Starts with “I”
Ariele Keller, Personal Trainer & Behavioral Change Specialist at Clarity Fitness unlocked the secrets to maintaining a happier, healthier lifestyle in 2024. Through simple mindset shifts and tactical strategies, you can be set up for success through movement, nutrition, and stress management.
Living Your Brand: Elevating Life and Career Through Personal Branding
Timothy Dance, Managing Director at Dancin’ Delivery & Head Chef at Poetic Plates Luxury Catering, delved into how personal branding can enrich both your professional and personal life, regardless of your role or aspirations.
Stop Settling, Finding Clear Directions for a Regret-Free Life
Rick Hale, Author of Stop Settling, shared his personal journey, highlighting how adversity can become your biggest ally. He emphasized the importance of setting clear goals and maintaining simplicity in your plans and aspirations.
Marketing Trends to Prepare for in 2024
Olivia Malifa, Managing Director of SOAR Media, unveiled the secrets behind successful marketing in 2024, including client retention strategies, understanding customer pain points, and building a loyal community.
SESSIONS
On Demand
Missed the live event or want to revisit the powerful moments? Watch the recorded sessions at your convenience and keep the inspiration flowing.
REPORT
Event Recap Report
Gain comprehensive insights into the event’s highlights and successes by checking out our detailed event recap report.
Thank You to Our Partners
WHAT ATTENDEES SAID
Excellent
Highly Recommend
Extraordinary
Instrumental Partner
THE TEAM
Meet Our Events Team
Say hello to the SOAR Media team – a diverse group of enthusiastic professionals committed to excellence in every aspect of digital marketing.
Olivia Malifa
Managing Director
An internationally-renowned marketing and events expert, Olivia holds over 20 years of experience delivering local and global marketing campaigns, experiential end-to-end event management and attracting sponsorships. As an industry professional, she has the requisite expertise to launch your event to the next level, with a specialized focus on the hospitality, automotive and entertainment industries. She brings your vision to life while helping you and your brand build positive relationships with internal and external stakeholders.
Kate Kisner, CEM
Sr. Account Manager
Kate is an Atlanta-based certified event management (CEM) professional and Brand Marketing Strategist with 16+ years of experience developing world-class events, acquisitions, brand concepts and launches. She is adept at developing methods to enhance visibility and market share by turning followers into clients, out-earning competitors, and increasing profit margins with forward-thinking, holistic brand experiences.
Keila Workely
Events Coordinator
An innovative and creative event planner with over 20 years of experience, Keila has an impressive portfolio with a wide variety of events. These include corporate gatherings, trade shows, conferences, seminars, team building, weddings, fundraisers, festivals, and sales incentive / recognition events. She specializes in large corporate events with over 5,000 attendees. Her impeccable taste and attention to detail make her able to transform our clients’ visions into a world-class experience while staying within each of their budgets.
LET'S GET STARTED
Ready to Make a Difference?
If you’re ready to host an event that counts, it’s time to look at operating more efficiently with a marketing agency that can provide you not only event management services but also much more, at the price and level of success you need.
Take the next step to future-proof your business today!
Chris Lawton, SOAR's web development expert, brings over 39 years of experience in information technology. Chris served as the architect and director of IT and Enterprise Architecture for a US company in the US and Europe, where he was responsible for business systems across the continent. He led the team in implementing innovative solutions that streamlined business processes and improved efficiency. Additionally, Chris worked at Coca-Cola in Atlanta, where he was the architect developing and implementing strategies that enhanced website performance and ensured optimal user experience for 650 global websites and their infrastructure.
SOAR's co-founder and COO, Anthony 'Anton' Forbes-Roberts is an executive, advisor and investor with over twenty-five years of leadership in Fortune 500 companies, entrepreneurial ventures, and nonprofits. His marketing experience includes leadership positions at Ogilvy Worldwide and Carlson Companies, in a career where he has designed, built, and/or sold programs driving over $500M in annual revenue. Anton's expertise in strategy & operations helps SOAR Media build, support and optimize its unique 'one stop' marketing services model on behalf of its clients.
Andrew Armanasco is a key member of the SOAR team, specializing in new business development, account management, and relationship management. Andrew holds a degree in Business from Tulsa University and has been in the industry for several years. He has worked throughout the Americas and the European Union, helping businesses with community development, land acquisition, manufacturing, expansion, sales, and distribution.
Moriah Deal is SOAR’s account manager with an impressive background in all areas of Public Relations and Marketing. She earned her Bachelor's degree in Science from Kennesaw State University, with a minor in Marketing. Since then, she has brought her skills to many industries. Moriah has written Healthcare PR copy with WellStar and the Georgia Pharmacy Association, done digital marketing for a carpet manufacturer that targeted Commercial Event and Hospitality spaces, facilitated social media marketing for a non-profit, and worked in graphic design and event management for a plumbing marketing department.
Delfina Booth is an interdisciplinary professional who excels in writing, marketing, and social media. She received her Bachelor's in Literature, Media, and Communication and Master's in Global Media and Communications from the Georgia Institute of Technology. Delfina is always creating; her academic background includes building two fantasy computer games, directing three short films, and studying abroad in Mexico City twice.
Logan Wilson brings a wealth of marketing expertise to SOAR Media, where he excels in crafting impactful strategies and innovative campaigns. As the Marketing Coordinator for the Seattle Seawolves, Logan handles social media, advertising, promotional design, sponsorships, and data analysis to drive marketing success. Combining his marketing skills with a deep passion for sports, fueled by his sister’s rugby career, Logan thrives on the excitement of game days and engaging fans. His dedication to excellence in every project reflects his commitment to both the sport and his role.
Jamie is our senior account manager, with a master’s degree and over 15 years of experience across a number of industries. She excels at guiding clients to success, having overseen accounts for major brands like Nike, Adidas, Starbucks, and Tommy Hilfiger. Originally from Texas, Jamie has lived in California and D.C., and now resides in Washington. In her free time, she enjoys family activities, traveling, outdoor running, yoga, and kayaking.
Pago brings over two years of freelance experience in video and photo editing. In his role, he takes pride in bringing imagination to life by creating and refining compelling visuals to match our clients' needs. When not working, he enjoys quality time with his wife, their dog, and a good night's sleep.
Chance Wenglewski is a graphic designer and illustrator with five years of experience under his belt. He loves contributing to the creative process of using his art to take that project to the next level and leave an impact. In his free time, Chance stays active with regular visits to the gym, training for rugby season, and exploring his passion for tattooing.
Lain is a creative force at SOAR Media, with proven success in marketing teams. She has developed a flair for creating visually compelling narratives and building cohesive brand identities. With her expertise in graphic design, multimedia, and brand identity development, Lain creates unique, memorable brand experiences that capture audiences' hearts and catapult client success.
Amanda Lako is SOAR’s marketing intern with a passion for creativity and marketing. In December 2024, she graduates with a Bachelor's degree in Marketing and a concentration in Data Analytics. Amanda merges her energy for marketing and her analytical skills to bring fresh perspectives to the team and new ideas to the table. In her free time, she loves to read, travel, and try new restaurants!
Our newest intern is a passionate, smart, hard working professional looking to start her career as an entry-level marketer for a high-performance organization with opportunity for growth. Zoe Franklin is currently pursuing a BBA in International Business and Marketing with a Minor in Japanese Language and Literature at the University of Georgia’s Terry College of Business. Set to graduate in Spring 2025, Zoe is excited to enter the world of business and showcase what she has to offer.